Are candles the new frontier of rappers? It seems so! A few days ago we saw the release of the collaboration between Travis Scott and Byredo, while today another giant of the music industry is making headlines for the launch of a candle. This time the protagonist is Drake, who for several months, more precisely since the lockdown period, has realized how important it is to create the right atmosphere inside your home.
Drake has collaborated with the Better World Fragrance House brand, with the support of the Swiss company specializing in the production of Givaudan fragrances. Nothing strange, except that, in addition to aromas of bergamot, patchouli, sandalwood, etc., “Carby Musk” is a mix of perfumes inspired by the notes associated with the Canadian artist. You got it right, Champagne Papi’s ego has gone so far as to want to bring a little bit of itself into our homes. What does Drake smell like? According to some notes, the ingredients used simulate the essence of musk, amber, cashmere, suede and velvet. Although the project seems almost an imitation of actress Gwyneth Paltrow, who just a few months ago decided to market a candle, claiming that it smelled of her orgasm.
Carby Musk is just one of five distinctive scents offered by Better World Fragrance House, there is also Sweeter Tings, Williamsburg Sleepover, Good Thoughts and Muskoka. While Carby Musk retails for $ 80, the other candles are priced at $ 48, but interestingly, Better World Fragrance House has completely sold out all of its candles at the moment.