Forget the simple gossip about celebrities. Kendall and Bad Bunny definitely know how to get people talking but with style.
Unlike the other sisters of the Kardashian family, who often announced their relationships via social media, Kendall Jenner let the new Gucci Valigeria campaign make her relationship with rapper and producer Bad Bunny official.
Set in an airport, Gucci ‘s campaign speaks to the element of adventure and the spirit of “Gucci Ancora“, the focal point of Sabato de Sarno‘s debut collection, defined by the designer himself as a “celebration of love”.
Although the star couple has always been quite silent and discreet about it, rumors about their affair began to proliferate on the web several months ago. The two have often been seen together on several occasions, but have simply mutually chosen not to speak openly to the public about their dating and private life.
Kendall and Bad Bunny were first spotted together in February 2023 during a double date with Hailey and Justin Bieber and later on a romantic horseback ride over Coachella weekend. They attended concerts, events and basketball games together and the singer was also spotted wearing a gold “K” necklace.
But none of this screams “official” like the latest Gucci Valigeria campaign, which sees Kendall and Bad Bunny protagonists of a series of shots that recall the jet set style inspired by the ’90s.
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Photographed by Anthony Seklaoui, under the guidance of the house’s new creative director, the couple appears to be ironically “paparazed” during a departure, with various pieces from the Gucci Savoy collection.
The two stars pose with ease and elegance, rigorously dressed in coordinated Gucci looks in casual “airport” style, surrounded by the brand’s luxurious luggage collection: GG supreme travel bags in various sizes, backpacks, hardside suitcases and trolleys, featuring the GG monogram and Web ribbon. The campaign also introduces new styles with neon leather details, alongside GG embossed rubberized leather styles.
In short, if it is true that VIP relationships are destined to be constantly in the spotlight, they might as well be those of high fashion giants like Gucci.
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