One of the most anticipated and talked-about collaborations of this season has finally landed. We’re talking about Benito Antonio x Zara.
The partnership was in the air when the singer performed at the Super Bowl in February in a monochrome white Zara suit. At the latest Met Gala, Bad Bunny also wore a custom-made Zara suit, sparking mixed reactions online over the choice of one of the world’s biggest artists—and renowned philanthropist—to wear a fast-fashion brand at such big events.
Despite the mixed reviews, the capsule proved compelling enough to be a success.
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That is also because Zara gave the collaboration an introspective aura, describing it as “a reflection of who Benito is, his identity, his creative evolution and the perspective that has always made his work impossible to ignore.”
The 150-piece collection, called “Benito Antonio,” in honor of Benito Antonio Martínez Ocasio (Mr. Bunny’s given name), is a Caribbean-inspired reinterpretation of traditional menswear. It offers a mix of preppy basics, streetwear, and more refined tailoring, including oversized and cropped silhouettes.
“The 150-piece collection is based on a single principle: Benito’s own vision,” the fashion brand noted. From there, “every detail, the silhouettes, the colours, the graphics, the fabrics, the fit, was worked on with intention and instinct” by Zara, “together with his creative director Janthony Oliveras.” The resulting pieces are “a reflection of how Benito has always dressed: effortlessly, with self-expression and completely true to himself.” The collection includes “tailoring, oversized basics, textured garments, bold graphics and summer pieces,” and exudes “the confidence, individuality and ease that have always defined him.”
It was all presented with a stunning campaign, set in sunny Puerto Rico, directed and shot by STILLZ, Bad Bunny’s trusted videographer and photographer.
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Based on a vibrant palette of Caribbean hues, the collection presents a symphony of colors, ranging from warm pastel yellows and moss greens to earthy browns, sunset pinks and coral oranges.
These colors are used primarily in monochrome, combined with stripes and checks. The collection includes caps, t-shirts, sweatshirts, and illustrated bags.
All items are unisex and designed for both men and women. Prices range from €19.95 for a basic short-sleeved cropped-fit t-shirt to €35.95 for a boxer-style swimsuit and €129 for a cropped-fit blazer.
