Web star Kim Kardashian West never stops getting talked about. After an unpublished video that appeared in March regarding the fashion week, now we are all displaced with the release of a new very personal beauty product.
It was in 2017 when the reality TV star launched its Kkw Beauty brand, dedicating a few months later also to the world of fragrances and making several collaborations with the sisters Kourtney and Khloe, and the stepsister Kylie Jenner. But now Kim has joined forces with a very special person for her, her mother Kris Jenner, and together they have created KKWxKRIS. The new perfume celebrates the unconditional love between mother and daughter. To present it, in addition to posting glossy and brand new photos together with mom, the queen of digital glamor displaces us with nostalgic dives into the past. The perfume is presented in a pale pink hexagonal ceramic bottle featuring a motif with mother and daughter.
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My mom @krisjenner and I are so excited to announce the launch of KKW x KRIS, our first ever @kkwfragrance collaboration. A woody, white floral fragrance with the freshness of freesia, creamy white gardenia and tuberose at the heart – I know you will love wearing it as much as I do. ❤️ In support of families and children affected by the COVID-19 crisis, we will be donating 20% of profits from ALL sales of KKW FRAGRANCE from April 15th – May 5th to @blessingsinabackpack, an organization that provides food on the weekends for children across America who might otherwise go hungry. — Shop #KKWxKRIS Wednesday, 04.15 at 12PM PDT at KKWFRAGRANCE.COM.
Kim does not forget the emergency, and has decided to allocate 20% of the proceeds of sales on kkwfragrance.com to Blessings in a Backpack, a non-profit association that deals with giving food to primary school children in the USA who on weekends do not have the opportunity to access school meals.
The perfume will be on sale at a price of $ 40. A great idea as a gift for Mother’s Day.