Just 24 hours left to the beginning of the S/S 2020 edition of Milan Fashion Week, the MVC Magazine team, together with our editor-in-chief and influencer Maria Vittoria Cusumano, is preparing a real battle plan in order to not miss the best of this fashion week. The event, which will take place in the most famous Italian fashion capital, will start on Tuesday, September 17th and will end on Monday, September 23rd.
For this season news and brands involved are, as expected, numerous. Well-known names and emerging talents will enjoy some increasingly important and delicate issues in the fashion scene, such as sustainability, green awareness and inclusiveness. So the best way to deceive the wait is to take a look at the calendar, rich not only in fashion shows, but also exclusive events and cultural events linked to the world of fashion.
In fact, in this week dedicated to fashion, Milan will also host a series of not-to-be-missed exhibitions and musealizations including “Louis Vuitton Time Capsule Exhibition Milan” at Palazzo Reale, “Abiti da star di Rosanna Schiaffino and Fashion at Palazzo Morando”, “Milan and fashion homage to Gian Paolo Barbieri “at Palazzo Pirelli,” Wes Anderson Juman Malouf the sarcophagus of Spitzmaus and other treasures “on stage at the Prada Foundation” 1969/2019 Callas never seen “at Savini Milan in via Ugo Foscolo 5 and the exhibition” Suzhou Heritage “Dedicated to the millenary tradition of Suzhou silks.
Essential are also the presentations of new collections and events in boutiques including some very interesting openings such as that of the Jil Sander temporary store, the new Tommy Hilfiger store and the Milan Fashion Club Pop-Up Store, a space dedicated to young talents and new international fashion proposals.
Here is the calendar of fashion shows planned for the MFWSS2020.
September 18th , Wednesday
10.30 – ANGEL CHEN
11.30 – TIZIANO GUARDINI
12.30 – PETER PILOTTO
13.15 – CALCATERRA
14.00 – MARCO RAMBALDI
15.00 – ARTHUR ARBESSER
16.00 – PRADA
17.00 – ANNAKIKI
18.00 – ALBERTA FERRETTI
19.00 – N° 21
20.00 – JIL SANDER
September 19th ,Thursday
09.30 – MAX MARA
10.30 – EMPORIO ARMANI
11.30 – ACT N°1
12.30 – FENDI
13.30 – ANTEPRIMA
14.30 – GENNY
15.30 – LUISA BECCARIA
16.30 – VIVETTA
17.30 – SIMONA MARZIALI – MRZ
18.30 – BOTTEGA VENETA
18.30 – DANIELA GREGIS
20.30 – MOSCHINO
September 20th, Friday
09.30 – TOD’S
10.30 – BLUMARINE
11.30 – BROGNANO
12.30 – SPORTMAX
13.15 – ANTONIO MARRAS
14.00 – ETRO
15.00 – MARNI
16.00 – ICEBERG
17.00 – MARCO DE VINCENZO
18.00 – AIGNER
19.00 – FRANKIE MORELLO
20.00 – VERSACE
September 21st , Saturday
9.30 – SALVATORE FERRAGAMO
10.30 – GABRIELE COLANGELO
11.30 – MSGM
12.30 – CIVIDINI – CNMI CAMERA BUYER ITALIA EVENT
14.00 – ERMANNO SCERVINO
15.00 – PHILOSOPHY DI LORENZO SERAFINI
16.00 – GIORGIO ARMANI
17.00 – STELLA JEAN
18.00 – AGNONA
19.00 – MISSONI
20.00 – GCDS
September 22nd , Sunday
9.30 – DROME
10.30 – BOSS
11.30 – SHUTING QIU
12.30 – LAURA BIAGIOTTI
13.15 – FILA
15.00 – ATSUSHI NAKASHIMA
16.00 – GUCCI
17.00 – CRISTIANO BURANI
GREEN CARPET FASHION AWARDS ITALIA 2019
September 23th , Monday
9.30 – ULTRACHIC
10.30 – ALEXANDRA MOURA
FASHION HUB AND EMERGING DESIGNERS MARKET DAY
We also remind you that the Fashion Week can be followed live and streamed on the website of the Camera Nazionale della Moda Italiana, through Facebook, Twitter and Instagram and on the “Camera Moda” app as well as the maxi-screen in Corso Vittorio Emanuele at the corner of Piazza San Babila .
