The rapper Travis Scott is the face of the new Dior Capsule Collection in collaboration with Jordan and designed by Kim Jones. The sportswear brand meets the Dior universe for the Air Dior Collection. “Mixing these two iconic brands in this special collaboration gave us the possibility to present something new and different, where the artisans that work at the Dior Factory in Italy meets the technical ability of Jordan,” explained Jones. Today the brand revealed the campaign ad featuring Travis Scott.
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Following its initial introduction at the #DiorMenFall 2020 show from @MrKimJones in the form of 'Air Jordan 1 OG Dior' high-tops, discover the complete #AirDior capsule composed of sneakers, ready-to-wear and accessories. Modeled here by @TravisScott, this exclusive collaboration is available in select Dior boutiques, along with dedicated pop-ups at Selfridges (London) and Taikoo Li (Chengdu). © Photo: @_HugoScott