A line of products that perfectly reflects its creator R.E.M. Beauty by Ariana Grande.
Taking inspiration from the science fiction of the 60s, Barbarella and Star Trek, Ariana Grande has designed a wide range of makeup from eyeliner to mascara and eyeshadow palettes and false eyelashes with a vintage aesthetic from the space era. Her matte lipstick comes in a container similar to an astronaut’s helmet, while her highlighters and eyeshadow palettes look like props from a science fiction movie.
According to Instagram, the singer worked on the venture for over two years, testing the various products on tour or at press events until the result was perfect.
A few days after the launch, the result was shocking and very successful. Among the most V.I.P. fans who let themselves be seduced by this line is Miley Cyrus.
This week it was also announced the launch of Pleasing the new Beauty Brand by Harry Styles.