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Rome has recently hosted one of the most scenic and contemporary Cruise of the fashion world. Alessandro Michele chose the Capitoline Museums as the stage for the Gucci Cruise 2020.A show in every respect.


A circus, a carnival that addresses issues of great current interest and that have created different controversies especially in recent times. A cry for freedom of expression and feminism.
His always particular and extravagant clothes are now canvases on which the creative director feels free and almost duty, given his visibility, to face the issues that are most important to him. The man in the toga and the model with the maxi jewels, which reproduce the face of Hercules, start the parade. It continues with sequines, 70s looks, plaid jackets, feathered hats and Mickey Mouse that appears on bags and sweaters.

The jacket slogan “My body, my chioce, the sweater 22.05.1978 (date on which the law was approved for the protection of motherhood and for the voluntary interruption of pregnancy) and the dress with the uterus embroidered as a flower garden are the most representative pieces of the show and the philosophy of Alessandro Michele.
A journey that starts from Ancient Rome, from its ancient splendor to today, to the most controversial themes created thanks to a suggestive location and the use of fabrics sewn with skill.
The parterre with over 400 guests appreciated and supported the creative director, showing great interest above all in social, political and cultural aspects.

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