THE LOUIS VUITTON INFLATABLE VEST IS TREND IN CHINA

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There was little doubt that Louis Vuitton’s spring/summer 2021 collection would be talked about for a long time. But not that it had such a big impact. The parade began to attract attention already when it was announced that it would take place in three different cities worldwide. But not only that, Virgil Abloh‘s new creations proved controversial right from the start. Starting from the asymmetrical glasses inspired by cartoons, up to the playful puppets that have been applied with a three-dimensional effect on the classic products of the maison. If we want to delve even further into the catalog, the inflatable PVC vest that the brand has proposed must undoubtedly be mentioned.

 

And it is precisely here that we will focus our attention. Following the arrival of those products in the boutiques, fashion enthusiasts promptly launched into wild purchases. A particularly evident phenomenon in China, a country that is experiencing significant economic growth. So on the day of the release, the media was flooded with videos in which the most famous fashionistas flaunted their latest cop. In particular, the inflatable vest mentioned above. It first appeared on January 30 in a video uploaded from the Street Styles account on Chunxi Road, the Chinese short video platform.

The fact is that this transparent LV vest, defined by the same brand as one of the most representative pieces of the season, has sparked a singular trend in response to the ostentation of the so-called fashion elite. The craze for the DIY spirit has therefore broken out on the Asian social networks. In this case, it has generated bizarre replicas made with the most curious “materials”. From potato chips bags to air cushions for packaging complete with a monogram drawn in pen.

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