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We talked to you last week about how the fast fashion giant Zara in Spain decided to temporarily suspend the production of clothing in some factories to produce masks and gowns for hospitals. Well now the example has also been taken in Italy. Every day the sanitary material is more and more requested and so the Prada and Gucci companies have taken steps to produce antivirus masks and protective gowns intended for the health structures involved in the fight against Covid-19. Anse if it must be said that the Miroglio textile company was one of the first to mobilize.

A response to the appeal of the Tuscany Region. Gucci has announced the supply of 1,100,000 masks and 55,000 gowns while Prada will supply 110,000 masks and 80,000 gowns to healthcare personnel by April 6, with daily delivery directly from the Perugia factory. Several transalpine companies were also activated in the same hours. Balenciaga and Saint Laurent have announced the creation of 3 million masks for the French in addition to the 40 million promised by the luxury giant LVMH (10 million per week) and disinfectant gels. In this regard, news of a few hours ago, the Roman high jewelery company Bvlgari, intensifies its support to the Italian authorities in the fight against Coronavirus by donating hand sanitizer gel, produced by its longtime partner ICR (Industrie Cosmetiche Riunite, Lodi ) and the coordination of the Italian government. In detail, there is a production of 6000 pieces per day and, to avoid any form of speculation, this note has been written on the label “Bvlgari Donation – Not For Sale“.

Thanks to our experience in the field of fragrances, we have been able to develop together with ICR a” disinfectant gel “which will be produced in the Lodi plant where our fragrances are normally made” – said Bvlgari CEO Jean-Christophe Babin – “Aware of the difficult situation we are experiencing, we believe it is our duty to contribute with our know-how and make our production facilities available“.

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