Alessandro Michele has finally ended one of the biggest nightmares for women: leaving the house with stretched tights. Gucci has released for the fall/winter 2020/21 collection, a pair of already destroyed tights, following the “grunge” trend that started with the grass-stained jeans and the cardigan with holes. Maybe this news will surprise you, but this is not the first time that this accessory, used and ruined, came back on-trend. Alexander Wang for the fall/winter 2008/09 collection showed a series of looks characterized by black stretched tights. It is no coincidence because his muse at the time was the model Erin Wasson, the “bad girl” of the industry that brought back the concept of urban femininity, following the footsteps of icons such as Courtney Love and Kate Moss.
Then it was Heidi Slimane turn that for the Fall/Winter 2015/16 Collection by Saint Laurent, shows off a series of defiant bad girls, rock stars and groupies look including prom dresses, biker jackets, sexy leather dresses and destroyed tights.
Telling our personal story throughout our clothes has become a must and it’s more than just sharing a photo or a video on Instagram, but it’s about unveiling ourselves and what we love to do without filters. The grass-stained denim makes us imagine a sunny day spent in the middle of the fields, while the frayed tights tickle the imagination of a long night of wild dancing. Doubt, experiences, curiosity and imagination. And it is precisely from here that the charm comes from. Who knows how he ruined the jeans? (Or the tights). Obviously, people didn’t wait to share their opinions on Twitter and Facebook: from defining Alessandro a “marketing genius who aims that gets people talking for better or for worse” to advises on how to marginalize stretch marks with transparent nail polish. Because, after all, even if they’re Gucci, they’re still a pair of stretched tights at 140 euros (165 dollars).