The collaboration between the Spanish brand Desigual and the French designer Christian Lacroix is here! Two creative minds, a unique aesthetic and a strong passion. “Desigual invited me to come to Barcelona and I fell in love. It was love at first sight. We have so much in common, the mixing and matching of patterns, prints, colours. We don’t try to start trends, we’re not here to create it-bag, we stay in touch with the streets,” said Lacroix. “Maybe for them, it’s more polished, streamlined and graphic, whereas for me it’s closer to pictograms, kitsch, overloading and saturation”.
The campaign features some of the most iconic muses of Lacroix: Anh Duong, Vlada Roslyakova e Nyarach Abouch that interprets his extravagant style. “It’s not about age, nationality, season, day or night. It’s about pleasure, charm, joy of wearing what you truly love because it suits you, and not just your silhouette, but also your personality and mood. Not matter what time of the year it is, it’s always going to be your go-to-piece,” concluded Mr Lacroix. The collection reflects his intentions and includes everything from long and short dresses, coats, puffer jackets, printed trousers, button-up shirts, all floral themed, for a fresh but casual look full of energy.
