THE COLLABORATION BETWEEN NETFLIX AND JORDAN

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The friendship and collaboration between Netflix and the Jordan brand are now confident and trustworthy. It is possible to see many appearances of our beloved shoes in many contents that the famous streaming portal publishes in its catalog. First with the “Daybreak” series, published in the first months of 2019 but immediately canceled due to lack of interest; Later with the show made together with Complex “Sneakerheads”, focused on the world of sneakers; And recently with the new adaptation of Arsenio Lupine. In this new film, the leading actor Omar Sy, who became famous thanks to the beautiful interpretation in “Almost Friends”, plays the renowned gentleman thief in Paris with modern looks and unique Air Jordan sneakers’ pairs.

In various situations, it is possible to see Lupine wearing both Jordan 1 and Jordan 1 Mid. However, we do not think that the choice to put sneakers on Lupine is linked to script requirements. As you can see from his Instagram profile, the actor seems to be a lover of sneakers. He poses various attractive models in several posts, such as the Air Jordan 1 in collaboration with Dior.


Certainly, Nike and Jordan will have influenced this choice. For the Beaverton brand, the Parisian city is the main focus in Europe and seeing Lupine wearing a Mid while running over the rooftops of the town is one of the most relaxed images in the series. Jordan recently paid tribute to Paris with the new AJ35 “Paris” sneakers released in only 102 pairs. A tactic also used for the Air Jordan 34 “Paris”: A limited-edition capsule of only 500 units, available exclusively in Paris.

Assane Diop’s shoes in the series are the Air Jordan 1 Fearless, the Jordan 1 Mid Lakers Top 3, the Yellow Toe, and the Air Force 1 Balck. In some scenes, you can also see the Air Jordan 1 Off White and the Spizike 3m. They will probably be worn in the second part of the series.

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