Someone had to do it sooner or later. And it was Coperni itself, who has always stood out for his avant-garde tones and his unmistakable style. In recent years the brand has become one of the most interesting names and one of the most anticipated fashion shows within the official Paris Fashion Week calendar.
After the spray dress created on Bella Hadid‘s body, the bag made up of 99% air or the dialogue between robotic dogs and models, can Coperni still surprise us with new experimental ideas? Apparently, yes.
The brand’s SS 2025 will be held on 1 October 2024, at the end of Paris Fashion Week (and the fashion month dedicated to ready-to-wear for the next summer season), in a place never visited by fashion shows. The choice of location by Arnauld Vaillant and Sébastien Meyer, the visionary duo behind the success of the brand, to present the next collection fell on the most famous of European amusement parks, Disneyland Paris. This is the first time the park has hosted a fashion show in its 32-year history.
“It’s a childhood dream come true,” Vaillant said. «We grew up in the south of France and, as children, our first trip to Paris was not to see the Eiffel Tower, but to go to Disneyland».
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The two creatives specified that it was not easy to make the proposal official, but the event already promises to be a unique opportunity in which fashion, technology and Disney magic can come together to amaze different generations.
If in our imagination we can already imagine many references to the narratives of animated films, their heroines and their villains, the brand has already revealed that the Coperni spring summer 2025 collection will be inspired by the world of Disney princesses. Not a literal quote: «obviously», said the creative duo, «there will be the classic Coperni touch. We will approach the theme in a fresh, contemporary, innovative and technological way, we will focus on the more glamorous side of the brand.”
“We will play with the glamorous and youthful side, but we will also bring some technological elements; there is also a great technological aspect to Disney,” Vaillant added, citing Disney’s legendary Imagineering research lab. “It’s so exciting.” “It will be such a beautiful moment. It’s well known that Disney touches everyone. It will be complicated, but it will be worth it.”
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